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Content design

Communications and PR

Copyrights and copywrongs – what you need to know about stolen content

I try and avoid writing about copyright too much, mainly because I don’t want to seem to harp on about it. But when there’s a lot of chatter about it in a short space of time it’s hard to avoid helping others in their quest for answers when you have the knowledge. (more…)

By Elaine, 14 yearsJanuary 20, 2011 ago
Communications and PR

What does the word ‘style’ mean to you?

What’s betting that when you think of the word style you think of the world of fashion, glossy magazines, cat walks, people’s appearance and clothes? Correct me if I’m wrong, but to many people that’s what style is. Style means something different to many people who work with words. From Read more…

By Elaine, 15 yearsOctober 2, 2010 ago
Communications and PR

Overwriting and knowing when to stop

A few tips on making your content more shareable Just look at the headline above. It’s neither here nor there. The word shareable is all on its own on the second “deck” of the H1 headline. Now take out today’s paper or any newspaper and you’ll see that in all Read more…

By Elaine, 15 yearsMarch 8, 2010 ago
Communications and PR

What areas of business can you write about?

In my line of work I come across all sorts of businesses and organisations. Large, small, long established, start-ups, all with one thing in common. They do not have the in-house skills or expertise or time to put together website content and digital and traditional marketing communications. Something else they Read more…

By Elaine, 15 yearsJanuary 15, 2010 ago
Content

Inseperable: excellent design and excellent content

Reading is something I do a lot. At times, I just scan over the content of a broadsheet, a magazine, an e-mail newsletter or an online news website. Other times, I read every word in detail. Or, words jump out at me. I love seeing how different words can be Read more…

By Elaine, 16 yearsJuly 28, 2009 ago

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